The twelve 80/20 Sales 'improvement areas'

Use the 80/20 rule to select the 3-4 most critical for you and your business, or call to discuss. We can help analyse each area and build and implement an improvement plan.

1. Unbalanced sales portfolio - How heavily do you rely on a few key customers for your sales revenue?

2. Lead generation overspend - How cost-effective are your lead-generation and marketing activities?

3. Sales roller-coaster - How consistent are month-to-month sales results?

4. Inconsistent follow-up -  Do you have an implemented ‘personal contact strategy’ for keeping in touch with your customer base, prospects and useful contacts?

5. Lack of differentiation - How well do you know, and can explain clearly to customers, what makes you different from your competitors?

6. Sales conviction - Does your sales team believe in what they are selling? And your prices? Can they close?

7. Poor use of sales time - How much time is actually spent with customers, talking to customers, or working directly on business development activities?

8. Sales productivity - Can you differentiate between your best sales people and the most productive?

9. Customer development - How well do you maximise individual customer potential through up-selling and cross-selling?

10. Ineffective sales pipeline reviews - How well does your sales reporting, qualification and pipeline management contribute to improving sales effectiveness?

11. Lack of real sales skills development - How confident are you that the money you are spending on sales training is delivering additional revenue?

12. Wide variance in sales performance - What is the gap between the highest and lowest performing sales people?

Email: contact@8020-pareto.co.uk for more information.

Telephone: 0845 050 6386